Brand Views and Adoption of Bio-based Polymers

This trend report gives an overview on different brand strategies.

The report may help to:

• Better know and understand brand owners by showing their vision, targets, commitments and actions which affect or concern the adoption of bio-based polymers
• Analyze their communication and purchasing policies and practices to detect promising approaches for bio-based polymers applications
• The selection is based on major companies owning brands who are acknowledged leaders and frontrunners, or supposedly have such ambitions, or teach us why this has not yet happened.