Adsorbi, SmellWell, and Icebug launch Freshener Inserts – made in Sweden with a 50% lower CO2 footprint
Swedish startup Adsorbi teams up with SmellWell and Icebug, a world leader in grip footwear, to launch shoe deodorizers made from Nordic wood, offering a durable, low-emission alternative to traditional odor removers like activated carbon. The products will be sold through Icebug’s online store and selected retailers
Adsorbi expands its product portfolio to cellulose-based air freshener for homes, designed to remove air pollutants and odors
Made from sustainably harvested Nordic wood, Adsorbi’s cellulose-based air freshener is a longer-lasting alternative to conventional odor-removal products like activated carbon. As it expands its product portfolio, the company is now scaling up its commercial sales
Thermochemical Recycling: Advancing the Circular Plastics Economy
Thermochemical recycling is emerging as a crucial complement to mechanical recycling, offering innovative solutions for the processing of complex plastic waste streams. This advanced recycling method plays a significant role in the circular economy, addressing challenges posed by mixed and hard-to-recycle plastics
New method shows promise for the design of more robust microbial strains in biotechnology
From sourdough starters to biotechnological bugs, micro-organisms make the products society wants and needs. The new European Green Deal is dependent on engineered microbes to make biochemicals to replace oil and synthetic chemicals as building blocks for consumer goods.
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