Exclusive interview with Beiersdorf: Sustainability in the cosmetics industry – bio-based, CO2-based and recycling innovations at Beiersdorf

Dr. Manuela Köhler and Eva-Maria Bredehorst explain how Beiersdorf is using bio-based, chemically recycled and CO2-based raw materials to achieve these goals without compromising product quality and safety

In an interview with Dr. Manuela Köhler (Chief Scientist Feedstock & Formula Science) and Eva-Maria Bredehorst (Manager Global Packaging Sustainability), Beiersdorf AG shares its pioneering efforts in sustainability through its C.A.R.E.+ strategy and ambitious CARE BEYOND SKIN agenda. As part of its Plastic Pledge, Beiersdorf aims to reduce fossil-based virgin plastic by 50% and ensure that 100% of its packaging is refillable, reusable or recyclable by 2025.

Dr. Manuela Köhler and Eva-Maria Bredehorst explain how Beiersdorf is using bio-based, chemically recycled and CO2-based raw materials to achieve these goals without compromising product quality and safety. They highlight innovations such as the Nivea Naturally Good Face Care jars and the Eucerin Hyaluron Filler refill concept, demonstrating the company’s commitment to reducing plastic use and increasing circularity.

Beiersdorf is working with partners, including its involvement in the Renewable Carbon Initiative, to advance its vision of a sustainable future for personal care products.

Read the full interview to learn more about Beiersdorf’s sustainable strategies and its path to a circular economy here: https://renewable-carbon-initiative.com/members/beiersdorf/

Source

nova-Institute, original text, 2023-07.

Supplier

Beiersdorf AG
nova-Institut GmbH

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