Arkema will be present at the ISPO trade fair in Munich from 3 to 6 February to exhibit its unique range of performance materials serving the most demanding sports markets, in particular for footwear and technical textiles. Arkema will also present its latest innovations in terms of bio-based, sustainable products and its online, connected community of athletes.
To support the evolution of technical equipment in sport, Arkema has developed a wide range of high performance polymers. Arkema will highlight its flagship range of Pebax® elastomers which feature a unique combination of light weight, energy return, sturdiness and flexibility. It will also showcase its Kynar® fluoropolymer materials used for example, in textile fibers that combine extreme durability with anti-friction properties. These polymers are well recognized by major global sports brands, in particular in outdoor shoes and equipment.
Further, Arkema will feature the latest advances in bio-based Pebax® Rnew® materials derived from sustainable castor oil.
SCARPA, a leading brand in ski touring boots, has selected the Pebax® Rnew® range for its latest MAESTRALE and GEA boots.
“We are very proud of our collaboration with Arkema, which has lasted for more than twenty years now”, said Massimo Pellizzer, SCARPA Ski Boots Product Manager. “The use of Pebax® Rnew® materials allows us to create a product that is respectful of the environment, as well as having a boot that satisfies the needs of our skiers in terms of lightness, comfort, precision and durability.”
In addition, certain new grades in the Pebax® Rnew® bio-based range offer excellent waterproofing properties.
Arkema is therefore developing with its partner VAUDE, a new waterproof, breathable membrane that is both high-performance and partially of natural origin.
“This development will introduce a new type of bio-based membrane with outstanding performance” .said René Bethmann, Innovation Manager at VAUDE. “It will be the first bio-based and recyclable membrane, a very good example of performance meeting ecology. Pebax® Rnew® products support VAUDE´s goal of limiting our dependence on fossil resources.”
Pebax Powered®, a unique marketing approach
Arkema works alongside its partners to help them better communicate on the Pebax® product performance and has developed a global consumer marketing program, “Pebax Powered®”, including a dedicated website and a consumer social media program specifically dedicated to the sports community. www.pebaxpowered.com, #pebaxpowered.
“Consumers want to invest in high technology and they want to know more and more about the science behind their high performance equipment. Our digital tools make it easy for them to learn and share in a connected community that they are using high performance materials that have a positive impact on our planet.” (Jérôme Allanic, Global Sports market manager)
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