13 May 20257 May 2025 HUGO BOSS introduces NovaPoly as a yarn made from recycled textile waste Textile waste, enhanced with a natural additive that mimics the natural behaviour of fibres in the environment, becomes biodegradable
31 January 202327 January 2023 HeiQ AeoniQ™ turns into a piece of garment for the first time by HUGO BOSS HUGO BOSS reveals the first Polo Shirt replacing 87% polyester with HeiQ AeoniQ™ fiber
24 February 202223 November 2022 HUGO BOSS geht strategische Partnerschaft mit HeiQ Aeoniq ein Innovatives Zellulose-Filamentgarn als Ersatz für Kunstfasern
