First compostable packaging which can be used on wet products

Major UK retailer Sainsbury’s will shortly introduce its Sainsbury’s SO organic Wild Rocket salad in Amcor’s NaturePlus compostable film. This innovative concept which can be used on wet products and is home compostable has been created through a joint venture between Amcor Flexibles and Flextrus. The Material is 40% renewable and complies to EN13432 compostability.

Today, ninety percent of Sainsbury’s organic fresh produce is available in compostable, recycled or recyclable packaging. “Food packaging is very important to our customers and it influences their buying decisions. Amcor’s NaturePlus compostable film helps us to meet our customers’ needs and our sustainability goals without compromising on shelf life and seal performance requirements” commented Stuart Lendrum, Packaging Manager at Sainsbury’s. Speaking to MRW Lendrum said: “This is a new material that you can use on moist and damp products and is good for fresh produce like fresh prepared salad.”

Amcor Flexibles took 18 months to develop the film. Sustainable product development manager Peter Ettridge said: “Sainsbury’s challenged us to deliver a non-genetically modified, compostable film for prepared produce. We created a revolutionary new concept which maximises both seal integrity and barrier properties. The new film is water resistant and can run in a wet environment at standard speeds. We are very excited about this new concept.” Using Amcor’s NaturePlus compostable film was therefore a natural response to the concerns of Sainsbury’s customers. Also it means a significant step forwards in achieving Sainsbury’s objective to halve customer’s household waste by composting.

“Sainsbury’s challenged us to deliver a non-genetically modified, compostable film for prepared produce. We created a revolutionary new concept which maximises both seal integrity and barrier properties. The new film is water resistant and can run in a wet environment at standard speeds. We are very excited about this new concept” says Peter Ettridge, Sustainable Product Development Manager at Amcor Flexibles.

Through its improved sealing properties, Amcor’s NaturePlus compostable film also helps to reduce food waste. And once you have enjoyed your fresh and crisp salad, just dispose of the pack on your compost heap.

Source

Amcor Flexibles, press release, 2008-09-15 and Recyling & Waste Management News, 2008-09-15.

Supplier

Amcor Ltd.
Flextrus AB
Sainsbury's

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