{"id":77843,"date":"2020-08-25T07:32:48","date_gmt":"2020-08-25T05:32:48","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=77843"},"modified":"2020-08-20T12:07:55","modified_gmt":"2020-08-20T10:07:55","slug":"iq-natural-closing-the-loop-on-pvc-with-bio-attributed-materials","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/iq-natural-closing-the-loop-on-pvc-with-bio-attributed-materials\/","title":{"rendered":"iQ Natural: Closing the loop on PVC with bio-attributed materials"},"content":{"rendered":"

\"IN_HO-Floor-iQNatural-21103159-21104159-006\"<\/p>\n

Tarkett has produced flooring since 1886 and our materials will last for generations to come. Sustainability and long-lasting products are part of our culture. As we continue our Cradle to Cradle\u00ae<\/sup> journey, we are always optimising our materials, seeking to create a virtuous cycle by using sustainable materials that can become ingredients for new products, when our flooring reaches end of life. That\u2019s exactly what we\u2019ve done with the new generation of iQ Natural vinyl flooring \u2013 a highly durable flooring designed to respect nature by using vinyl made with renewable biomass. It\u2019s made in our carbon neutral factory in Sweden and is 100% recyclable. All in all, this new generation flooring offers a 60% greenhouse gas emissions reduction compared to other equivalent flooring solutions*. iQ Natural contributes to the transition from fossil to renewable raw materials \u2013 taking us one step further to a circular, carbon-neutral society.<\/strong><\/p>\n

\"IN_HO-Floor-iQNatural-21103159-21104159-008\"<\/p>\n

Paving the way for eco-design<\/h3>\n

We had already used bio-based plasticiser in iQ Natural for years. The next generation of iQ Natural, released in the spring of 2020, is the ground-breaking result, being the world\u2019s first floor with bio-attributed vinyl – BIOVYNTM<\/sup> – substituting 100% of fossil feedstock by renewable biomass, made under the principles of mass-balance. This biomass comes from wood residue not competing with food production, and performs to the same high standards as our conventional vinyl.<\/p>\n

\u201cOur decision to opt for bio-attributed vinyl follows decades of innovation to make vinyl flooring even more sustainable,\u201d says Tarkett Product Manager Per Sterneg\u00e5rd.<\/p>\n

\u201cOur supplier shares our circular vision for vinyl, and together, we worked closely to make it a reality, with a core focus on identifying a highly sustainable source of biomass and avoiding any material linked to food production.\u201d<\/p>\n

The whole supply chain is certified by a third party, the Roundtable on Sustainable Biomaterials (RSB)**<\/sup><\/strong> to ensure the sustainability and credibility of the final product.<\/p>\n

\"IN_HO-Floor-iQNatural-21103159-21104159-009\"<\/p>\n

Accelerating the shift to a circular economy<\/h3>\n

The biomass used for BiovynTM is sourced under the principles of mass balance, which is a viable, affordable approach to promoting the ecological transition. In practical terms, this means a certain volume of forestry waste is used for BiovynTM, which is then mixed with conventional fossil fuel feedstock during production. That\u2019s why BiovynTM is bio-attributed, meaning that the bio-based component is \u2018attributed\u2019 to the final product. We ensure that the right amount biomass is used to produce the equivalent amount of vinyl we use in iQ Natural. And what\u2019s more, the biomass can be used in our supplier\u2019s existing production process with no need for adjustments.<\/p>\n

Additionally, our Ronneby factory in Sweden, has used renewable electricity for many years, and has recently achieved an estimated 4,000 tonnes of CO2<\/sub> e savings annually by replacing two oil burners with electric ones. Our target is to further decrease our CO2<\/sub> emissions in the forthcoming years. We can also save energy, reduce carbon emissions and conserve natural resources by recycling iQ Natural flooring. Through our Europe-wide ReStart\u00ae<\/sup> take-back and recycling programme, we can recapture both post-installation vinyl off-cuts and post-consumer flooring, returning them to our Ronneby plant for cleaning and recycling into high quality vinyl granules for new iQ Natural.<\/p>\n

\"IN_SE_iQ_Natural_Note_005\"<\/p>\n

Offering customers multiple benefits<\/h3>\n

\u201cOur new generation iQ Natural flooring benefits our customers in multiple ways,\u201d says Sterneg\u00e5rd. \u201cFirstly, it\u2019s highly durable, offering long-lasting performance. It\u2019s also easy to maintain, significantly reducing lifecycle costs. In addition to closing the loop, we have also designed the product with wellbeing in mind \u2013 with very low VOC emissions for improved indoor air quality,\u201d he continues. \u201cAnd the combined focus on wellbeing and eco-conception, inspired by our Tarkett Human-Conscious DesignTM<\/sup> commitment, enables customers to achieve sustainable building certifications and comply with evolving regulation.\u201d<\/p>\n

First launched in Stockholm in early 2020, iQ Natural has already received exceptional customer feedback and global visibility. Building on this, Tarkett remains as committed as ever to innovating to close the loop.<\/p>\n

Per Sterneg\u00e5rd concludes: \u201cClosing the loop on new and existing products is a step further towards a circular, carbon neutral society.\u201d<\/p>\n

 <\/p>\n

*Based on the comparison with the generic Environmental Product Declaration (EPD) of homogeneous floors from the European Resilient Flooring Manufacturers\u2019 Institute (ERFMI).<\/p>\n

**International sustainability standard for the sustainable production of bio-based materials, biomass and biofuels.<\/p>\n","protected":false},"excerpt":{"rendered":"

Tarkett has produced flooring since 1886 and our materials will last for generations to come. Sustainability and long-lasting products are part of our culture. As we continue our Cradle to Cradle\u00ae journey, we are always optimising our materials, seeking to create a virtuous cycle by using sustainable materials that can become ingredients for new products, […]<\/p>\n","protected":false},"author":59,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","nova_meta_subtitle":"","footnotes":""},"categories":[5572],"tags":[5838,5842,10416,14246],"supplier":[17361,12309,10943],"class_list":["post-77843","post","type-post","status-publish","format-standard","hentry","category-bio-based","tag-bioeconomy","tag-biomass","tag-circulareconomy","tag-flooring","supplier-iq-natural","supplier-roundtable-on-sustainable-biomaterials","supplier-tarkett"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/77843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=77843"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/77843\/revisions"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=77843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=77843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=77843"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=77843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}