{"id":49177,"date":"2018-01-16T07:29:47","date_gmt":"2018-01-16T06:29:47","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=49177"},"modified":"2018-01-16T05:24:49","modified_gmt":"2018-01-16T04:24:49","slug":"axion-launches-design-for-recycling-service","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/axion-launches-design-for-recycling-service\/","title":{"rendered":"Axion launches \u2018Design for Recycling\u2019 service"},"content":{"rendered":"

Axion has launched a new \u2018Design for Recycling\u2019 service aimed at helping the plastic packaging value chain ensure that packaging placed on the market has been optimised for end of life, while maintaining its primary function of product protection<\/strong><\/p>\n

The service is aimed at a range of stakeholders in the food and beverage supply chain. This includes packaging designers, food manufacturers, brand owners and retailers who all have a vested interest in increasing the recyclability of plastic packaging and addressing the growing global problem of pollution from this short life, high profile products.<\/p>\n

This unique service could also support those working with industry initiatives to increase the recycling of plastics and develop end markets for recycled plastics. These include Courtauld 2025, the Plastics Industry Recycling Action Plan (PIRAP), the European Packaging and Packaging Waste Directive (PPWD) and the New Plastics Economy initiative.<\/p>\n

In 2016, nearly 70% of the UK\u2019s plastic packaging waste that was collected for recycling was exported, mainly to the Far East, according to latest WRAP figures. With the new National Sword initiative coming into effect in China, this level of export is unsustainable. To ensure recycling targets are met, \u2018design for recycling\u2019 will play a vital role in developing a more robust domestic recycling infrastructure.<\/p>\n

Richard McKinlay, Axion\u2019s Head of Circular Economy, said: \u201cThe spotlight is very much on plastics. Momentum is building as the issue of how we manage packaging waste is climbing up the agendas of every nation.<\/p>\n

On the horizon, there\u2019s going to be a push on producer responsibility that will require packaging to be collected and recycled. Brand owners taking action now on their packaging designs can future-proof them against forthcoming issues. This would help to gain a competitive edge in a more environmentally-focussed consumer environment.<\/p>\n

Axion\u2019s service is based on in-depth understanding and practical experience of the resource recovery sector, including the design, build and operation of its own plastics recycling facilities. Existing products or new packaging designs are reviewed to give an expert evaluation of the recyclability.<\/p>\n

During the packaging design process, advice is given on material choices and product design aspects that affect the recyclability and value at end of life.<\/p>\n

\u201cOur analysis helps clients to understand how their packaging will be treated at end of life and how this is impacted by the design of the pack,\u201d explained Richard. \u201cBy identifying the characteristics that reduce the material\u2019s value at end of life, we can suggest alternative choices that can be more readily recycled.<\/p>\n

\u201cWe do not use a pre-defined tool, so the approach to each situation is unique to ensure an optimised design can be achieved to reach the balance between function and recyclability.\u201d<\/p>\n

Increased recycling of plastic packaging waste in the UK would, he argued, reduce the risk of it getting into the world\u2019s oceans. However, this requires the packaging to be \u2018desirable for recyclers\u2019. This where Axion can really add value to the packaging design process and plus the \u2018knowledge gap\u2019 that currently exists.<\/p>\n

\u201cTo encourage investment in recycling plants, operators need to know that they will get sufficient yield and quality. So the producers putting packaging on the market that allows them to achieve those targets would help to stimulate the market,\u201d added Richard.<\/p>\n","protected":false},"excerpt":{"rendered":"

Axion has launched a new \u2018Design for Recycling\u2019 service aimed at helping the plastic packaging value chain ensure that packaging placed on the market has been optimised for end of life, while maintaining its primary function of product protection The service is aimed at a range of stakeholders in the food and beverage supply chain. […]<\/p>\n","protected":false},"author":59,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","nova_meta_subtitle":"","footnotes":""},"categories":[5572],"tags":[5838,10416,7105],"supplier":[1908],"class_list":["post-49177","post","type-post","status-publish","format-standard","hentry","category-bio-based","tag-bioeconomy","tag-circulareconomy","tag-packaging","supplier-axion-group"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/49177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=49177"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/49177\/revisions"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=49177"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=49177"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=49177"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=49177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}