{"id":19061,"date":"2014-01-28T02:34:24","date_gmt":"2014-01-28T00:34:24","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=19061"},"modified":"2014-01-27T13:35:15","modified_gmt":"2014-01-27T11:35:15","slug":"environmental-choice-material-coop-updated-packaging","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/environmental-choice-material-coop-updated-packaging\/","title":{"rendered":"An environmental choice of material when Coop updated its packaging"},"content":{"rendered":"

\"Coop_460x490\" When the Swedish retail chain Coop decided to create new packaging for its own-brand frozen berries, it deliberately chose a higher-priced base material for environmental reasons. Coop selected the paperboard material Invercote Bio, a virgin-fibre-based board coated with bioplastic. The bioplastic makes the packaging compostable so that the used packaging can go into the same waste stream as any remaining contents. The result is better for the environment but costs more due to the more advanced properties of the bioplastic compared with those of traditional PE coatings.<\/strong><\/p>\n

\u201cThis decision was totally in line with our sustainability policy and is actually not that unusual because we incorporate sustainability thinking into all our business deliberations,\u201d explains Louise K\u00f6nig, Sustainability Manager at Coop.<\/p>\n

The berry package, which is part of Coop\u2019s own \u00c4nglamark line of products that are organic, fair trade or environmentally or allergy adapted, was developed by the printers Trosa Tryckeri in collaboration with the berry supplier Olle Svenssons Partiaff\u00e4r.<\/p>\n

\u201cOur aim was to develop a packaging that stands out from the usual rectangular boxes in the display freezer,\u201d explains project manager Henrik Bjurb\u00e4ck. \u201cIn addition, both we and Olle Svensson wanted to satisfy Coop\u2019s desire to live up to the environmental profile of the \u00c4nglamark brand.<\/p>\n

\u201cInvercote has a very good printing surface and behaves predictably. What was new for us was the bioplastic, which posed a challenge with regard to the choice of adhesive. The difficulty was to find a heat-setting adhesive that functions well technically during production whilst also withstanding the tough environment it is exposed to in freezers. We solved that issue after contacts with both Iggesund and a broad network of adhesives suppliers.\u201d<\/p>\n

\"Coop2_460x490\"Invercote Bio will soon have been available for five years and throughout that time Iggesund has used the bioplastic Mater-Bi from the Italian company Novamont.<\/p>\n

\u201cWe chose it because the company has strong R&D resources and could also guarantee that the bioplastic was free from starch made from genetically modified maize,\u201d explains Jonas Adler at Iggesund Paperboard, who is commercial manager for Invercote Bio. \u201cThe challenge for us was to find a bioplastic material that could be extruded with good results.<\/p>\n

\u201cThese issues of extrusion and adhesives usage underline the fact that this is a young material but it is continually being improved. At the same time, nowadays more and more brand owners are prepared to pay a little more for the superior environmental properties.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

When the Swedish retail chain Coop decided to create new packaging for its own-brand frozen berries, it deliberately chose a higher-priced base material for environmental reasons. Coop selected the paperboard material Invercote Bio, a virgin-fibre-based board coated with bioplastic. The bioplastic makes the packaging compostable so that the used packaging can go into the same […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","nova_meta_subtitle":"","footnotes":""},"categories":[5572],"tags":[],"supplier":[6421,6422,509],"class_list":["post-19061","post","type-post","status-publish","format-standard","hentry","category-bio-based","supplier-coop","supplier-iggesund","supplier-novamont"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/19061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=19061"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/19061\/revisions"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=19061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=19061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=19061"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=19061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}