{"id":174011,"date":"2026-03-04T07:37:00","date_gmt":"2026-03-04T06:37:00","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=174011"},"modified":"2026-02-27T12:30:55","modified_gmt":"2026-02-27T11:30:55","slug":"avantium-and-will-co-launch-collaboration-to-advance-fdca-in-coatings-adhesives-sealants-and-elastomers","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/avantium-and-will-co-launch-collaboration-to-advance-fdca-in-coatings-adhesives-sealants-and-elastomers\/","title":{"rendered":"Avantium and Will &amp; Co Launch Collaboration to Advance FDCA in Coatings, Adhesives, Sealants, and Elastomers"},"content":{"rendered":"\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068.jpg\" alt=\"\" class=\"wp-image-174025\" style=\"width:708px;height:auto\" srcset=\"https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068.jpg 800w, https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068-300x169.jpg 300w, https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068-150x84.jpg 150w, https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068-768x432.jpg 768w, https:\/\/renewable-carbon.eu\/news\/media\/2026\/02\/1770795367068-400x225.jpg 400w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n<p><strong>Avantium N.V., a pioneer in renewable and circular polymers, and Will &amp; Co B.V., a distributor of specialty (bio\u2011based) chemicals, have launched a collaboration to accelerate the use of FDCA (furandicarboxylic acid) in Coatings, Adhesives, Sealants, and Elastomers (CASE). FDCA is a versatile, bio\u2011based building block that enhances the performance of synthetic materials &#8211; including alkyd resins, surfactants, and polyester polyols &#8211; used in everyday applications such as paints, adhesives, flooring, roofing, tubing, automotive components, and construction materials. This partnership leverages Will &amp; Co\u2019s strong position and expertise in the CASE industry and Avantium\u2019s patented YXY\u00ae Technology to produce and promote FDCA as a sustainable, bio-based chemical building block.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cAt Avantium, we\u2019re dedicated to driving the bioeconomy forward through strategic partnerships like this,\u201d says <strong>Dr. Laleh Maleki, Business Development Manager<\/strong>. \u201cWill &amp; Co\u2019s strong industry expertise will help accelerate FDCA adoption and support the transition to more sustainable solutions in the CASE industry.\u201d<\/p>\n\n\n\n<p>\u201cSince its founding in 1924, Will &amp; Co has strived to enhance the quality of life by bringing new products to market. The materials are different today, but our beliefs are the same,\u201d says <strong>Dr. Sander de Vos, Product Manager Bio-Based Chemistry<\/strong>. \u201cAvantium\u2019s FDCA product can be the start of a new era of synthetic materials for our society.\u201d<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">About Will &amp; Co<\/h3>\n\n\n\n<p>Will &amp; Co B.V. is a distributor of specialty (bio\u2011based) chemicals, raw materials, and food ingredients. Founded in 1924 and headquartered in Badhoevedorp, the company supports industrial customers across Europe with market knowledge, technical expertise, and high\u2011quality raw materials for applications including coatings, plastics, adhesives, surfactants, polyester chemistry, and other functional materials. Will &amp; Co combines nearly a century of experience with a strong industry network to bring innovative and sustainable chemical solutions to market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">About Avantium<\/h3>\n\n\n\n<p>Avantium is a pioneering commercial-stage company focused on renewable &amp; circular polymer materials. Avantium develops and commercializes innovative technologies for the production of materials based on sustainable carbon feedstocks, i.e. carbon from biomass or carbon from the air (CO<sub>2<\/sub>). The most advanced technology is the YXY\u00ae Technology that catalytically converts plant-based sugars into FDCA (furandicarboxylic acid), the key building block for the sustainable plastic PEF (polyethylene furanoate). PEF is known under the brand name releaf\u00ae, an EU registered trademark of Avantium. Avantium has successfully demonstrated the YXY\u00ae Technology at its pilot plant in Geleen, the Netherlands, and is in the process of starting the world&#8217;s first commercial plant for FDCA in Delfzijl, the Netherlands. Avantium works in partnership with like-minded companies around the globe to develop revolutionary renewable chemistry solutions from invention to commercial scale.<\/p>\n\n\n\n<p>Avantium\u2019s shares are listed on Euronext Amsterdam and Euronext Brussels (symbol: AVTX). Avantium is incorporated in the Euronext Amsterdam SmallCap Index (AScX). Its offices and headquarters are in Amsterdam, the Netherlands.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avantium N.V., a pioneer in renewable and circular polymers, and Will &amp; Co B.V., a distributor of specialty (bio\u2011based) chemicals, have launched a collaboration to accelerate the use of FDCA (furandicarboxylic acid) in Coatings, Adhesives, Sealants, and Elastomers (CASE). FDCA is a versatile, bio\u2011based building block that enhances the performance of synthetic materials &#8211; including [&#8230;]<\/p>\n","protected":false},"author":59,"featured_media":174025,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","nova_meta_subtitle":"This partnership leverages Will & Co\u2019s strong position and expertise in the CASE industry and Avantium\u2019s patented YXY\u00ae Technology","footnotes":""},"categories":[5572],"tags":[7059,6843,16436,26960,12661,12449],"supplier":[742,10099],"class_list":["post-174011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bio-based","tag-automotive","tag-biochemicals","tag-buildingblocks","tag-fdcabased","tag-resins","tag-surfactants","supplier-avantium-technologies-bv","supplier-will-co"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/174011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=174011"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/174011\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media\/174025"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=174011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=174011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=174011"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=174011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}