Norwegian dairy, TINE, is first in Europe to launch bio-based LightCap 30\u2122 on Tetra Brik\u00ae Aseptic Edge for range of products Tetra Pak\u00ae today announces the global launch of LightCap 30; a high density polyethylene (HDPE) cap made from sugar cane.<\/b><\/p>\n
TINE, a leading dairy producer, distributor and exporter, based in Norway, is the first brand in Europe to use these bio-based caps. Its Piano vanilla sauce, TINE iced coffee, iced tea and chocolate milk will be packaged in the Tetra Brik Aseptic Edge with bio-based LightCap 30.<\/p>\n
“As one of Norway\u2019s largest users of packaging, it is important that we use our resources optimally and prioritise sustainability. This is a business imperative for us. Tetra Pak\u2019s TBA Edge, which is made from about 75% renewable resources, now comes with bio-based cap, offering us the opportunity to further enhance the environmental profile of our products\u201d, said Bj\u00f6rn Malm, Sustainability Manager, at TINE.<\/p>\n
The renewable polyethylene used in LightCap 30 starts out as sugar cane. The cane is crushed and the juice fermented and distilled to produce ethanol. Through a process of dehydration, ethanol is converted into ethylene, which is then polymerised to produce the polyethylene used to manufacture the cap.<\/p>\n
“The development of the bio-based LightCap 30 is another important step towards our goal of producing a 100% renewable packaging solution. This launch demonstrates our continued commitment to environmental innovation and providing customers, retailers and consumers with the highest level of environmental performance for their packaging,\u201d said Erik Steijger, Product Manager Environmental Innovation, Tetra Pak.<\/p>\n
Tetra Pak has a long history of responsible environmental practices and has embarked on an ambitious environmental programme designed to deliver on the company\u2019s ultimate aim of providing fully sustainable packaging using only renewable materials and leaving a minimal environmental footprint and zero waste.<\/p>\n
Contacts<\/b>
Linda Bernier, Tetra Pak
Phone: +39 348 145 4229<\/p>\n
Rob Arnott, Cohn & Wolfe for Tetra Pak
Phone: +44 20 7331 5361<\/p>\n","protected":false},"excerpt":{"rendered":"
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