{"id":165741,"date":"2025-07-21T07:26:00","date_gmt":"2025-07-21T05:26:00","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=165741"},"modified":"2025-07-16T11:09:33","modified_gmt":"2025-07-16T09:09:33","slug":"d-pak-cartons-have-smaller-carbon-footprint-than-plastic-pouches-for-laundry-detergent","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/d-pak-cartons-have-smaller-carbon-footprint-than-plastic-pouches-for-laundry-detergent\/","title":{"rendered":"D-PAK\u2122 cartons have smaller carbon footprint than plastic pouches for laundry detergent"},"content":{"rendered":"\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"918\" height=\"626\" src=\"https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03.png\" alt=\"\" class=\"wp-image-165743\" style=\"width:650px\" srcset=\"https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03.png 918w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03-300x205.png 300w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03-150x102.png 150w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03-768x524.png 768w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/Bildschirmfoto-2025-07-16-um-10.54.03-396x270.png 396w\" sizes=\"auto, (max-width: 918px) 100vw, 918px\" \/><figcaption class=\"wp-element-caption\">\u00a9 Elopak<\/figcaption><\/figure><\/div>\n\n\n<p><strong>Elopak has today published the findings of a Life Cycle Assessment (LCA) study comparing the company\u2019s D-PAK\u2122 cartons with LDPE pouches for use as refill packaging for household products.<\/strong><\/p>\n\n\n\n<p>The study, commissioned by Elopak and undertaken by Anthesis, compared the environmental impact of using the D-PAK\u2122 carton as a refill pack for a bottle of laundry detergent versus an LDPE plastic pouch in the EU market. The study found that cartons significantly outperform pouches across several categories, notably global warming, CO<sub>2<\/sub> footprint, resource scarcity impact, and plastic reduction.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Key findings include:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Global warming: Using a D-PAK\u2122 carton as refill packaging, results in a 24% lower impact on global warming than a 1L pouch, rising to 28% for a 1.8L pouch. The carton still maintains an advantage even when LDPE pouches are made with 50% and 100% recycled material.<\/li>\n\n\n\n<li>Resource scarcity impact: Using a D-PAK\u2122 carton as a refill solution is associated with a 33% lower resource scarcity impact than a 1L pouch. This increases to 38% for a 1.8L pouch.<\/li>\n\n\n\n<li>Plastic reduction: Using D-PAK\u2122 cartons as a refill system uses 44% less plastic than LDPE pouches. A D-PAK\u2122 carton contains 9.0g of plastic, compared to 20.1g of plastic in an LDPE pouch and 76.7g in a polypropylene bottle.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Commenting on the findings <strong>Elopak\u2019s Senior Director for Sustainability Emilie Olderskog<\/strong> stated, \u201cWe are delighted to be able to share these findings, which show that Elopak cartons are a significantly more sustainable packaging solution for laundry detergent than common refill alternatives like pouches.\u201d<\/p>\n\n\n\n<p>\u201cAt Elopak we are committed to delivering more sustainable packaging options for our customers and their consumers. This LCA now demonstrates that by choosing fiber-based cartons, home and personal care brands can offer shoppers similar sustainability advantages as Elopak customers in the food and drink sector. This gives consumers a more environmentally responsible option right across the supermarket aisles,\u201d <strong>she<\/strong> continued.<\/p>\n<\/blockquote>\n\n\n\n<p>Previous LCAs have demonstrated the sustainability credentials of cartons compared to plastic bottles for products such as milk and juice. A 2020 meta-analysis of LCA studies commissioned by the Alliance for Beverage Cartons and the Environment (ACE \u2013 now the Food and Beverage Carton Alliance) found that beverage cartons had an average carbon footprint of 83g CO2\/L, compared to 156g CO<sub>2<\/sub>\/L for PET bottles, 430g CO<sub>2<\/sub>\/L for single-use glass bottles, and 100g CO<sub>2<\/sub> \/litre for reusable glass bottles.<\/p>\n\n\n\n<p>Having relaunched the D-PAK\u2122 carton in 2021, Elopak has helped well-known brands including Sainsbury\u2019s, Morrisons, Omo and Paperdent to adopt more sustainable packaging solutions for home and personal care products, ranging from laundry detergent to fabric softener, mouthwash and even wiper fluid.<\/p>\n\n\n\n<p>These latest LCA findings follow research published by Elopak in 2024, which demonstrated that consumers in the UK and Germany are keen to purchase refills of several household goods in cartons, including hand soap, washing up liquid and floor cleaner. 64% of those surveyed said they would be happy to purchase fabric softener in a carton, along with 61% who said they would buy detergent and 59% who would buy floor cleaner if it came in a carton refill pack.<\/p>\n\n\n\n<p>Following the launch of its strategy, \u2018Repackaging tomorrow\u2019, in September 2024, Elopak is working to leverage the plastic replacement shift as a key pillar of its growth plans. This includes bringing fiber-based packaging to new markets and product segments as more brands and consumers look for ways to reduce their reliance on plastics.<\/p>\n\n\n\n<p>The LCA can be found&nbsp;<a href=\"https:\/\/www.elopak.com\/app\/uploads\/2019\/10\/Elopak_non_food_ISO_report_FINAL_reviewstatement.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elopak has today published the findings of a Life Cycle Assessment (LCA) study comparing the company\u2019s D-PAK\u2122 cartons with LDPE pouches for use as refill packaging for household products. The study, commissioned by Elopak and undertaken by Anthesis, compared the environmental impact of using the D-PAK\u2122 carton as a refill pack for a bottle of [&#8230;]<\/p>\n","protected":false},"author":114,"featured_media":165743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","nova_meta_subtitle":"Landmark Life Cycle Assessment (LCA) shows cartons have significantly smaller carbon footprint than plastic pouches for laundry detergent","footnotes":""},"categories":[5572],"tags":[5838,18223,10416,16101,7105],"supplier":[17057,2596,26696,587],"class_list":["post-165741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bio-based","tag-bioeconomy","tag-carton","tag-circulareconomy","tag-lifecycleassessment","tag-packaging","supplier-anthesis-group","supplier-elopak","supplier-paperdent","supplier-sainsburys"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/165741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=165741"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/165741\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media\/165743"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=165741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=165741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=165741"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=165741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}