{"id":165204,"date":"2025-07-08T07:29:00","date_gmt":"2025-07-08T05:29:00","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=165204"},"modified":"2025-07-02T15:58:54","modified_gmt":"2025-07-02T13:58:54","slug":"syensqo-launches-miracare-biopacify-a-biodegradable-natural-opacifier-for-liquid-laundry-detergents","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/syensqo-launches-miracare-biopacify-a-biodegradable-natural-opacifier-for-liquid-laundry-detergents\/","title":{"rendered":"Syensqo launches Miracare\u00ae Biopacify, a biodegradable natural opacifier for liquid laundry detergents"},"content":{"rendered":"\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/d4540e1824fdb082192f2ebf5b953dc6.jpg.webp\" alt=\"A biodegradable, microplastics-free laundry opacifier\" class=\"wp-image-165221\" style=\"aspect-ratio:1.5;width:592px;height:auto\" srcset=\"https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/d4540e1824fdb082192f2ebf5b953dc6.jpg.webp 768w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/d4540e1824fdb082192f2ebf5b953dc6.jpg-300x200.webp 300w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/d4540e1824fdb082192f2ebf5b953dc6.jpg-150x100.webp 150w, https:\/\/renewable-carbon.eu\/news\/media\/2025\/07\/d4540e1824fdb082192f2ebf5b953dc6.jpg-400x267.webp 400w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption class=\"wp-element-caption\">A biodegradable, microplastics-free laundry opacifier \u00a9 Syensqo<\/figcaption><\/figure><\/div>\n\n\n<p><strong> Syensqo enhances&nbsp;its portfolio of sustainable, biodegradable solutions for&nbsp;<a href=\"https:\/\/www.syensqo.com\/en\/solutions-market\/consumer-goods\/home-hygiene\">home care<\/a>&nbsp;with the launch of&nbsp;<a href=\"https:\/\/www.syensqo.com\/en\/brands\/miracare-biopacify-opacifier\">Miracare\u00ae Biopacify,<\/a>&nbsp;a unique microplastic-free alternative to current styrene acrylate based opacifiers.&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>This new solution comes in response to growing environmental concerns over the persistent presence of microplastics in ecosystems. Miracare\u00ae Biopacify provides strong and stable opacity in liquid laundry detergents, unit doses and other home care products, improving the sensorial benefits while being compliant with upcoming microplastic-free detergent regulations.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Miracare\u00ae Biopacify has been specifically designed as an alternative to synthetic styrene acrylates. Our aim is to provide new home care options that offer superior performance while complying with stringent regulations and commitments for more environmentally-friendly products.&#8221; &#8211; <strong>Max Chabert, Home Care Global Marketing Manager at Syensqo<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<p>Miracare\u00ae Biopacify is readily biodegradable, on top of being a certified natural solution with RCI<sup>1<\/sup>&nbsp;over 90%, ticking all the boxes as the next generation of home care additives that combine sustainability and performance. It enables strong and stable opacification of laundry systems, including when used alongside solvents such as in laundry pouches.<\/p>\n\n\n\n<p>Building on over 40 years of innovation in home care solutions, Syensqo has recently&nbsp;<a href=\"https:\/\/www.syensqo.com\/en\/press-release\/syensqo-inaugurates-its-state-art-microbiology-lab-france\">inaugurated a new state-of-the-art microbiology laboratory in Lyon<\/a>. This major asset in the development of sustainable, naturally derived and biodegradable ingredients, such as Miracare\u00ae Biopacify, will bolster Syensqo&#8217;s ability to address consumer demand for eco-friendly and high-performance alternatives.<\/p>\n\n\n\n<p><em><sup>1<\/sup>&nbsp;<sub>The Renewable Carbon Index (RCI) is a measure of the natural carbon content in a product.<\/sub><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Syensqo enhances&nbsp;its portfolio of sustainable, biodegradable solutions for&nbsp;home care&nbsp;with the launch of&nbsp;Miracare\u00ae Biopacify,&nbsp;a unique microplastic-free alternative to current styrene acrylate based opacifiers.&nbsp; This new solution comes in response to growing environmental concerns over the persistent presence of microplastics in ecosystems. Miracare\u00ae Biopacify provides strong and stable opacity in liquid laundry detergents, unit doses and other [&#8230;]<\/p>\n","protected":false},"author":59,"featured_media":165221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","nova_meta_subtitle":"New Miracare\u00ae Biopacify complies with upcoming European microplastics regulations while maintaining premium performance levels","footnotes":""},"categories":[5572],"tags":[11270,10416,12312,26634,13064],"supplier":[22326],"class_list":["post-165204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bio-based","tag-biodegradability","tag-circulareconomy","tag-detergents","tag-opacifier","tag-personalcare","supplier-syensqo"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/165204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=165204"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/165204\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media\/165221"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=165204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=165204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=165204"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=165204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}