{"id":114733,"date":"2022-08-31T07:35:00","date_gmt":"2022-08-31T05:35:00","guid":{"rendered":"https:\/\/renewable-carbon.eu\/news\/?p=114733"},"modified":"2022-08-25T09:35:48","modified_gmt":"2022-08-25T07:35:48","slug":"renewcell-and-zara-collaborate-to-create-a-capsule-collection-made-from-material-produced-with-circulose","status":"publish","type":"post","link":"https:\/\/renewable-carbon.eu\/news\/renewcell-and-zara-collaborate-to-create-a-capsule-collection-made-from-material-produced-with-circulose\/","title":{"rendered":"Renewcell and ZARA Collaborate to Create a Capsule Collection Made from Material Produced with Circulose\u00ae"},"content":{"rendered":"\n\n\n

Circulose\u00ae, developed by Renewcell, is a biodegradable raw material used to produce textile fibers for fashion like viscose and lyocell. Fibers produced with Circulose\u00ae helps brands to limit the use of virgin textile fibers, reducing the climate and environmental impact caused by raw material production and waste.<\/strong><\/p>\n\n\n\n

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ZARA x Circulose\u00ae \u2013 Long dress with cutout detail \u00a9 Renewcell<\/figcaption><\/figure><\/div>\n\n\n\n

\u201cZara is one of the largest fashion brands in the world, a testament to its power to influence real change within the industry. Collaborations with such global brands, bring our vision to change fashion at scale to life, and our rapid growth would not be possible without partners like Zara joining this shift. We are delighted to reveal this collection made with Circulose\u00ae as the latest step in our ongoing collaboration.\u201d said Patrik Lundstr\u00f6m, CEO of Renewcell<\/strong>.<\/p><\/blockquote>\n\n\n\n

Soon operating at commercial scale in their new plant in Sundsvall, Sweden, the 100% textile-to-textile recycled material Circulose\u00ae by Renewcell continues to save waste from landfills by creating value through circular supply chains with brands around the world, now with Zara.<\/p>\n\n\n\n

For Zara, this collaboration is part of Inditex\u2019s Sustainability Innovation Hub, an open-innovation platform. The aim is to work alongside start-ups, academic institutions, and tech centers to promote and scale initiatives developing new materials, technologies and processes that reduce the environmental footprint of fashion and help advance towards more sustainable production.<\/p>\n\n\n\n

The collection made with Circulose\u00ae is available beginning August 4th at www.zara.com<\/a>.<\/p>\n\n\n\n

About Circulose\u00ae \u2013 changing fashion from the inside<\/strong><\/h3>\n\n\n\n

Circulose\u00ae is a new branded material produced from 100% textile waste. Renewcell\u2019s customers use Circulose\u00ae as a raw material to produce biodegradable textile fibers for fashion like viscose and lyocell. By replacing virgin textile fibers with fibers produced from Circulose\u00ae, fashion brands can significantly reduce the environmental impact caused by raw material production and fashion waste. More information on Circulose\u00ae can be found at www.circulo.se<\/a><\/p>\n\n\n\n

About Zara<\/strong><\/h3>\n\n\n\n

Zara is part of Inditex, a global fashion retail group. Founded in Spain in 1975, its collections are currently sold over an integrated platform of stores and online in more than 200 markets. Nurturing a highly intimate relationship with its customers, Zara\u2019s designers respond instinctively to their needs with fashion-forward products for everyone via an integrated and sustainable business model that places the customer at the center.<\/p>\n\n\n\n

With a business model focused on innovative sustainability and customer service, Zara and Inditex are committed to achie climate neutrality by 2040.<\/p>\n\n\n\n

About Renewcell<\/h3>\n\n\n\n

Founded by innovators from Stockholm\u2019s KTH Royal Institute of Technology in 2012, is a multi-award-winning sustaintech company based in Sweden. The company\u2019s vision is to make fashion circular.<\/p>\n\n\n\n

Through its patented process, Renewcell is able to upcycle cellulosic textile waste, such as cotton clothes, transforming it into a pristine new material called Circulose\u00ae. Drapers Magazine recognized Circulose\u00ae at their 2022 Sustainable Fashion Awards. Fast Company named Renewcell one of the World\u2019s
Most Innovative Companies 2021. Circulose\u00ae was also included on TIME Magazine\u2019s list of the 100 Best Inventions 2020.<\/p>\n","protected":false},"excerpt":{"rendered":"

Circulose\u00ae, developed by Renewcell, is a biodegradable raw material used to produce textile fibers for fashion like viscose and lyocell. Fibers produced with Circulose\u00ae helps brands to limit the use of virgin textile fibers, reducing the climate and environmental impact caused by raw material production and waste. \u201cZara is one of the largest fashion brands […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","nova_meta_subtitle":"Zara, the global fashion brand and part of Inditex Group, is partnering with Renewcell for a capsule collection made with Circulose\u00ae, a branded material produced from 100% recycled textiles","footnotes":""},"categories":[5572],"tags":[10503,5838,11177,17620,14297],"supplier":[16343,19582],"class_list":["post-114733","post","type-post","status-publish","format-standard","hentry","category-bio-based","tag-biodegradable","tag-bioeconomy","tag-ecofashion","tag-recycled","tag-textile","supplier-renewcell-ab","supplier-zara"],"_links":{"self":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/114733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/comments?post=114733"}],"version-history":[{"count":0,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/posts\/114733\/revisions"}],"wp:attachment":[{"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/media?parent=114733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/categories?post=114733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/tags?post=114733"},{"taxonomy":"supplier","embeddable":true,"href":"https:\/\/renewable-carbon.eu\/news\/wp-json\/wp\/v2\/supplier?post=114733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}